The All-New Loyalty Rewards Program Continues the Mets Focus on Fan Engagement Innovation
FLUSHING, N.Y., August 12, 2024 – The New York Mets today unveiled Mets Connect, the team's first-ever loyalty program, open to all Mets fans for the remainder of the 2024 season. The new program is designed to reward Mets fans with unique offerings and experiences while bringing them closer to the team that they love. Fans can easily join the program via the MLB Ballpark app to immediately begin earning points by scanning their digital membership card while transacting at Citi Field or participating in digital games wherever they are located.
"The Mets are continuously evaluating and exploring new ways to enhance the fan experience, and Mets Connect provides a unique opportunity to engage with our fans, both in ballpark and at home, in a more personalized manner than we have in the past," said Andy Goldberg, Chief Marketing Officer of the New York Mets. "We wanted to create something that was easily accessible to our fan base across the country and not only those that join us at the ballpark"
For the remainder of the 2024 season, all Mets fans can earn points through single game ticket purchases, scanning tickets for entry to games, food and beverage purchases at Citi Field, merchandise purchases at the Team Store and playing interactive games on the Ballpark app. By earning points and moving up the program tiers, fans will be able to unlock free ticket and concession benefits, as well as redeem points for a variety of rewards ranging from VIP access to events, exclusive ballpark experiences, and a video appearance from the beloved Mr. & Mrs. Met, among other prizes.
"The power of this platform is the opportunity to learn far more about our fanbase from simply rewarding our fans for activities they already do. We have one of the most passionate and engaged fan bases in all of sports and this rewards program is one of the next steps in the ongoing transformation of the fan experience," added Goldberg.
Enrollment is open to all Mets fans now via the MLB Ballpark app or by visiting www.metsconnect.com.
Individual tickets for all home games at Citi Field are currently on sale and can be purchased online at Mets.com/Tickets or by calling 718-507-TIXX.
No comments:
Post a Comment